简介:摘要商标是一种特殊的语言表现形式,它的生成具有一定的理据。象似性作为一种语言产出的重要理据,折射出人们对客观世界的体验和认知方式。本文基于象似性理论,从映像象似、拟象象似和隐喻象似三个方面分析英汉商标的象似性表现,揭示商标的象似性特征,以便我们可以更好地感知语言与现实之间的关系。
简介:Jiaozi(Chinesedumplings)isthoughttobethebestfoodbymanyChinesepeople.PeopleinNorthernChinalovemakingjiaoziduringSpringFestival.Originally(原本)calledjiao’er,jiaoziwasinvented(发明)byZhangZhongjing,afamousChinesedoctor.OnedayinthelateEasternHanDynasty(朝代),ZhangZhongjingwalkedalongtheBaiheRiverinhishometown.Hefoundmanypoorpeoplehadulcers(溃疡)intheirears.Hefeltsorryforthemanddecidedtohelp.