简介:Thisstudyusestheruraltouristmotivationscaletomeasurethemotivations,expectations,andsatisfactionofnearly200ruraltouristsinfiveareasofHainan,Chinabyimportance-PerformanceAnalysis(IPA)andfactoranalysis.Theresultsshowthatthemainmotivationforparticipatinginruraltourismistobeclosetonature,improvefamilyrela-tionshipandrelaxation.Touristsarehighlysatisfiedwiththelandscapeandpastoralviewsaswellasthefriendlinessofthelocalpeopleandhotels.Theresultsalsoshowthatthesamplepeoplemostcareabouteasyparkingandreasonableprices,andtheyexpectethnicfestivalsandfarmlifeexperiences.Besidestheenvironment,facilities,recreationalactivitiesandpsychologicalexperienceofruraltourism,theoverallsatisfactionishigh.Theresultsofthisstudycanbeusedbylocalgovernmentleadersaswellasthetourismindustrytodevisewaystopromoteandimproveruraltourism.
简介:TopromotetheecologicalcivilizationhasbeendeterminedasoneofthesignificantagendaforChina’sdevelopmentstrategy.However,theshortfalloffundingmighthindertheprogress.Therefore,newfinancingresourcesandchannelsareurgentlyrequired.Trusthasbeenseenasapopularinvestingandfinancinginstrumentduetoitscomprehensivebenefitssuchasequityrestricting,financialindependenceandcontinuity,etc.Iftrustcompaniesprovideservicestoenvironmentalprotectionandestablish"greentrust"or"greenfunds",itwouldfullywidenfinancingchannelofgreenindustryandcontributetoChina’ssustainabledevelopment.
简介:Evaluationofregionaltourismcompetitivenesshasbeenahotissueoftourismgeographyandregionaleconomicsinrecentyears.ThisstudyintroducessystemtheoryandProfessorPorter'sNationalDiamondModelintoconstructingtheevaluationindexsystemofregionaltourismcompetitiveness,whichincludesfourdecisivefactors,namelyproductionfactor,market,industryandsupportcompetitiveness.AndbycomprehensiveuseofsubjectiveandobjectivemethodslikePrincipalComponentAnalysis(PCA)andAnalysisHierarchyProcess(AHP)theappraisedvalueswerecalculated.Atthesametime,themethodwasappliedtodynamicdemonstrationanalysisofthetourismcompetitivenessoftheprovincesinSouthwestChinafrom2001to2005.Theresultshowsthattheirtourismcomprehensivecompetitivenesshasdistinctdifferences.ThecomprehensivecompetitivenessofSichuanandYunnanarebetter,ChongqingandGuangxiareinthemiddle,andGuizhouandTibetareweak.Accordingtothecompetitivenessranksin2001-2005,comprehensive,productionfactor,industryandsupportcompetitivenesschangedalittleandmarketcompetitivenesschangedalot.Thiscompetitivepatternhasbeenmademostlybecausenaturalresourceconditionsandeconomicdevelopmentlevelsoftheprovincesareverydifferentandaredifficulttobechangedinashortperiod.